Latest Posts

Most founders build the product first. Then they launch. Then they pray. That's backwards. And it's

Most language apps spend millions on advertising to acquire users. Duolingo took a different path. They built an AI system

If you're still prospecting by hand, writing every email from scratch, running calls without support, and guessing what

A year ago, AI outbound was treated like a toy. A fun experiment. Something you let the intern try. Then

In 2009, Domino’s Pizza was in trouble. Same‑store sales were falling. The stock traded around $3 a share.

I see this every week when I audit a business. The tools are there. Clay, Apollo, HubSpot, a writing assistant,

Last year, I took one of our own products from $11,500 in spend to $180,000 in revenue. The

The old playbook was simple. Build something better. Protect it. Win. But now, that playbook is breaking. AI has made

Three years ago a business could put £1 into paid ads and reliably get £3 or £4 back. That math

On May 2026, Shopify announced merchants can now connect their store to ChatGPT or Claude and manage it from inside